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A new hire and a big move into health and wellness
October 12, 2016
By: TOM BRANNA
Editor
New Avon LLC (“Avon“) appointed Anjana Srivastava as the company's president of health and wellness in the US. This is a new role for Avon, marking the company's expansion into the health and wellness market, which is currently the largest product category in the direct selling channel, representing 33.5% of total sales. It is also the fastest growing segment in the channel, increasing 16.3% to $12.1 billion in 2015, according to the Direct Selling Association. This initiat...
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